CHANGING TRENDS OF TRADITIONAL FESTIVALS AND SOME ISSUES RAISED IN FESTIVAL MANAGEMENT AND ORGANIZATION TODAY
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Keywords

Changing trends
traditional festivals
festival management festival organization
Vietnam

How to Cite

Tuan, D. C. . (2022). CHANGING TRENDS OF TRADITIONAL FESTIVALS AND SOME ISSUES RAISED IN FESTIVAL MANAGEMENT AND ORGANIZATION TODAY. Synesis (ISSN 1984-6754), 14(1), 309–322. Retrieved from https://seer.ucp.br/seer/index.php/synesis/article/view/2318

Abstract

Festivals play an essential role in the spiritual life of Vietnamese people. Every year, in Vietnam, thousands of festivals are held. These become indispensable spiritual activities, especially when spring comes (from January to March every year). In recent years, traditional festivals have tended to change, giving rise to many complicated phenomena, requiring a rethinking of management work and setting requirements for management, building a code of conduct in the festival to suit the new context. Surveying reality in some localities in the country, studying the reports of the Ministry of Culture, Sports and Tourism on festival activities in the past 3 years, this study focuses on analyzing the current situation of festivals, changes in traditional festivals, and festival management activities, thereby proposing solutions to improve the current festival management policy.

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