Palavras-chave
Narrativa
Linguagem do Poder
Técnicas de retórica
Imagem positiva e negativa
Ferramentas de linguística
Como Citar
Resumo
A linguagem é amplamente reconhecida como um instrumento de poder, especialmente no contexto da transformação sociopolítica, da formação da identidade nacional e da agressão russa em larga escala na Ucrânia. Este estudo visa identificar e analisar os mecanismos discursivos pelos quais a linguagem constrói relações de poder no discurso político ucraniano contemporâneo, além de avaliar o impacto de fatores históricos e socioculturais em seu desenvolvimento. Aplicou-se o método qualitativo de análise do discurso. Após a triagem de relevância e validação final, 73 textos foram selecionados para análise. Os resultados revelam que o discurso político ucraniano opera nos níveis filosófico e sociolinguístico. Filosoficamente, envolve estetização, simbolismo e normalização. Sociolinguisticamente, reflete o bilinguismo histórico e o conceito de capital linguístico. O discurso utiliza ferramentas linguísticas como apelo retórico, metáfora, eufemismo, repetição, referência histórica, polarização, voz passiva e hipérbole, as quais funcionam para exercer e manter o poder na sociedade. Entre as ferramentas mais frequentes estão o eufemismo, a metáfora e o apelo retórico. O discurso político contribui para formar imagens públicas positivas e negativas. As representações positivas baseiam-se em apelos patrióticos, heroização, legado histórico, narrativas de sucesso e pronomes inclusivos. Imagens negativas surgem por meio de enquadramento de crise, apelos ao medo, demonização do inimigo, linguagem acusatória e comparações manipuladoras. Concluindo, este estudo contribui para a teoria contemporânea do discurso, demonstrando a interação entre linguagem, identidade nacional e poder político, além de oferecer implicações práticas para a comunicação política na Ucrânia.
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